Based in Atlanta, we build and manage Facebook ad campaigns for local businesses. Service-area targeting and creative drawn from your real work help you reach nearby customers, with Instagram placements where they fit.
A practical conversation about your goals. No pressure, no promises of results.
Service focus
A clear plan, built around your business.
Facebook & Instagram Ads work starts with the details that matter to your goals and audience.
A
Campaign strategy and setup
B
Ad creative (static and video)
C
Conversion tracking for calls and inquiries
Facebook & Instagram campaigns for local businesses
Your customers are already scrolling.
We build and manage Facebook ad campaigns for local businesses. Service-area targeting and creative drawn from your real work help you reach nearby customers, with Instagram placements where they fit.
Creative that earns a closer look. Potential customers may not be searching for a business like yours yet — but they may see your work while scrolling Facebook or Instagram. Local campaigns pair real examples from your business with a clear next step, such as a call or inquiry.
AudienceCreativeLocal inquiry
The work behind the service
Put your business into the right local feeds.
Prospecting introduces your services to nearby audiences. Retargeting reconnects with people who already know your work on Facebook or Instagram.
01 / meta
Prospecting campaigns
Introduce your business to people in the communities you serve, using local audience targeting and creative that shows the real work your team does.
02 / meta
Retargeting campaigns
Keep your business in front of people who have already visited your site or engaged with your content, with messaging that moves interested prospects toward a real next step.
03 / meta
Built around your service area
Whether you serve one neighborhood, a metro area, or several locations, audience strategy, creative, and reporting are tailored to customers you want to reach.
The deliverables
What Facebook and Instagram management covers.
Campaign strategy and setup
Ad creative (static and video)
Ongoing service-area targeting and creative optimization
Conversion tracking for calls and inquiries
Regular performance reporting
How we work
Build the audience. Test the message.
Service-area targeting and creative work together. We review response and inquiries to refine the audience and the ads they see.
01
Audit & Strategy
Review your service area, audience, competitors, and goals to build a campaign strategy suited to your business.
02
Build & Launch
Build campaigns and creative designed around what actually moves your audience.
03
Optimize
Review local audience performance and inquiries, then adjust targeting and creative to improve lead quality.
04
Report
Clear, regular reporting on what's working and why.
Connected services
Go deeper with catalog or short-form video campaigns.
The $797 one-time account setup fee is shared with Google Ads if you are a client on both platforms, not charged twice. Ad spend goes directly to Meta. Enterprise may include no more than 3 Prospecting campaigns; remaining campaigns must be Retargeting. Catalog/Dynamic Ads and Video/Reels are priced separately.
How do you target Facebook ads to my service area?
We start with the communities you serve, use available location and audience targeting, and review campaign performance to keep the focus on relevant local customers.
Do you manage Facebook Ads for local businesses outside Atlanta?
Yes. EraBright is based in Atlanta, and we manage Facebook and Instagram campaigns for local businesses in other markets too. Each campaign is built around the areas that business serves.
How does your pricing work?
We offer 3 packages — Core, Scale, and Enterprise — each bundling a set number of campaigns (Prospecting or Retargeting, your choice). There's also a one-time $797 account setup fee — shared with Google Ads if you're a client on both platforms, not charged twice. Catalog/Dynamic Ads and Video/Reels campaigns are priced separately — see our Ecommerce PPC and Meta Video & Reels Advertising pages.
How much should I spend on Meta Ads?
A useful Meta budget depends on the local audience you want to reach, your creative, and whether the campaign introduces your business or reconnects with past visitors. We discuss those choices during your free consultation rather than prescribing the same spend for every advertiser.
How quickly will I see results?
Ads can begin running after approval and launch, but results vary by market and audience. We review inquiries and engagement, then refine targeting and creative as performance data comes in.
Do you manage the ad budget, or do I pay Meta directly?
Ad spend goes directly to Meta — our fee covers strategy, management, and optimization. We'll walk through exactly how this works during your consultation.
Start with a conversation
Give nearby audiences a reason to notice your business.
Bring your service area and examples of your work. We can discuss the role of prospecting and retargeting on Facebook and Instagram before you choose a management package.
