Cary Dental Center

The Challenge

Cary Dental Center provides comprehensive dental services to patients throughout Cary, North Carolina. While the practice delivered high-quality care, its website did not reflect the brand, professionalism, or goals of the clinic. Dr. Kamran Qureshy wanted a stronger digital presence that aligned with the practice’s image and improved the overall user experience. In addition, the website needed to perform better in search engines to drive more patient inquiries in a competitive local dental market.

The Solution

EraBright conducted a full website review to identify branding, usability, and SEO improvement opportunities. We collaborated with web developers to build a clean, user-friendly site designed around patient needs and conversion best practices. Our team then produced SEO-focused content to increase search visibility and implemented a backlink and guest blogging strategy to strengthen domain authority. Each effort was aligned to improve rankings, traffic, and lead generation simultaneously.

Business Results

Our combined website and SEO strategy helped Cary Dental Center elevate both its brand presence and online performance. By improving usability, content quality, and search authority, the practice’s website became a consistent source of new patient inquiries. The result was sustained organic growth and stronger positioning within Cary’s dental search landscape.
  • ↑ 283% increase in organic search traffic
  • First-page Google rankings for dental-related keywords
  • Increase in inbound patient leads from search
  • Improved user experience, driving higher engagement and conversions